Content marketing is currently of any company. The quality of the content should be the added value of our customers, already an ad is not only necessary, a brochure, etc. are the tips, how to apply our product, the recommendations,... are the type of content that will attract our potential audiences to our website and our brand.
The main objective of our Community Manager in your company is not generating sales, should be a planned process, a strategy with which win the trust of our readers/consumers of our product or service. Once get the trust that we all want will be the opportunity to generate sales. In conclusion, the added value will be what will finally give us popularity on Internet, positioning, and sales.
All this created and valued content should be promoted through corporate social media, optimal dissemination will make our content to reach the greatest number of people. A great strategic plan will help us to this outreach to be really effective.
Quality before quantity! In Samsó publicidad creativa SL, we have the premise of generating quality before quantity, we don't want to generate too much content so as to Google find us, or the purchase of fans who make very often many companies in the sector,... EVERYTHING that we do must be of quality, our fans must be real!